After having my daughter Penny in March 2016 I soon became bored of the high street clothes on offer, they were all baby pink and miniature adults clothes! I found Frugi and then my obsession with brightly coloured, organic children’s wear began! Soon Penny became known for her funky prints and unique clothing, after one too many Proseccos I decided to launch Picked by Penny and my mission is to bring this style of children’s wear to Southampton. The clothes are wonderfully soft, kind to your little ones skin and to our planet and so bright and childlike – they embrace everything about our little ones world – the colours, the animals and the magic! Come and fall in love with them too,

Offering 10% on sale items